Campaign Marketing Executive

Location Watford
Discipline: Marketing Recruitment
Job type: Permanent
Salary: £30000.00 - £35000.00 per annum + EXCELLENT BENEFITS
Contact name: Sophie Smith

Job ref: 9222
Published: about 2 years ago
Startdate: ASAP

CAMPAIGN MARKETING EXECUTIVE
WATFORD - HYBRID WORKING
UP TO £35,000 BASIC + EXCELLENT BENEFITS

THE OPPORTUNITY:
We are currently recruiting for an award-winning business who have been established for over 25 years, and after celebrating a quarter of a century of success they are now looking to expand their Marketing team with a Digital Marketing Executive.

As the Campaign Marketing Executive, you'll be responsible delivering digital campaigns to a segmented target audience using Email, SMS, Push, Online Content and Mobile campaigns.

This is the perfect opportunity for an experienced Digital Marketing professional with experience around multi channel data campaigns.

THE ROLE:

  • Create and deliver effective and engaging automated campaigns across various programmes
  • Proactively recommending areas of improvement in customer experience based on data and analysis
  • Coordinating with the wider marketing team to collaborate on their campaign diaries
  • Identifying opportunities for CRM Campaigns to drive engagement
  • Maintaining regular measurements of ROI for campaign delivery and using campaign data to inform new campaigns
  • Develop, test and deploy new CRM channels such as SMS, Push & Web-Push
  • Building strong relationships with clients and partners
  • Working with the Events Executive to deliver campaign and messaging collateral
  • Conduct competitor research and analysis

THE PERSON:

  • Must have experience in a multi-channel marketing or CRM Campaigns / Digital Marketing Executive
  • Experience of managing multiple projects, work within budget and ensure ROI from campaigns
  • Good analytical skills
  • Excellent copywriting skills and command of grammar
  • A fast learner who is capable of adapting to new and bespoke systems and platforms
  • Strong Excel user, proficient in PowerPoint & Microsoft Word

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