How Much Do Marketing Jobs In London Pay?

How Much Do Marketing Jobs In London Pay?

Posted on 04 March 2025

Have you ever wondered what marketing jobs in London pay? It’s probably more than you think! The marketing sector in London is incredibly diverse, offering a mix of creativity, strategy, and analytics. Whether you love coming up with fresh ideas, planning big campaigns, or diving into data, there’s a marketing role out there for you. With so many opportunities and competitive salaries, it’s a career path worth exploring.

This blog will guide you on salaries to expect for a marketing role in London.

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The Creatives

The creatives are the masterminds behind the content you see online. They create the visuals and write and run social media campaigns to increase brand visibility and boost engagement.

Roles typically include:

  • Content Creators

  • Graphic Designers

  • Copywriter

  • Brand Ambassador

You can see a list of all the creative job roles in marketing here.

Salary breakdown:

Marketing salaries in London vary based on experience, job title etc. Below are some examples of the average salaries you can expect from some of the creative marketing roles mentioned.

  • Content creators: £24,000 - £37,500

  • Graphic designer: £32,000 - £50,000

  • Copywriter: £34,000 - £41,000

  • Brand ambassador: Average is £27,000

The Strategists

Behind a brand’s success are the strategists making things happen. They ensure that all marketing efforts align with business goals. From analysing consumer behaviour and market trends to developing strategies that drive engagement, growth, and revenue, their expertise is essential. They help companies optimise marketing campaigns by tracking key metrics, improving lead conversion rates, and enhancing search engine rankings.

Pile of notes and coins

Roles typically include:

  • Marketing Strategist

  • Brand Strategist

  • Campaign Manager

  • SEO Strategist

Salary breakdown:

  • Marketing Strategist: £41,000 - £57,000

  • Brand Strategist: £48,000 - £72,000

  • Campaign Manager: £33,000 - £51,000

  • SEO Strategist: £28,000 - £45,000

The Analysts

Analysts play a crucial role in transforming complex data into actionable insights that help guide companies towards business success. They assist businesses in understanding market trends, campaign performance, and consumer behaviour through key metrics.

Roles usually include:

  • Marketing Analyst

  • Digital Analyst

  • CRM Analyst

Salary breakdown:

  • Marketing Analyst: £29,000 – £47,000

  • Digital Analyst: £29,000 – £48,000

  • CRM Analyst: £27,000 - £45,000

What affects your salary?

Your salary in a marketing role in London is influenced by several factors:

  • Experience: The more industry experience you have, the greater your ability to negotiate a higher salary.

  • Certifications: Staying updated with industry trends and continuously learning demonstrates enthusiasm and helps you stand out in a competitive field.

  • Company Size: Larger companies typically have bigger budgets and can offer higher salaries compared to smaller businesses.

  • Sector: Some industries, such as finance and technology, tend to pay more than others

Where to find marketing jobs in London?

If you're looking for a marketing role in London, consider the following options:

  • Recruitment agencies – Connecting with specialist marketing recruitment agencies in London, such as Get Recruited, can give you access to exclusive opportunities.

  • Job boards – Utilise job boards like LinkedIn, Indeed, and CV-Library to identify companies that are actively hiring.

  • Networking – Build your personal brand on LinkedIn, connect with professionals in the industry, and attend relevant events.

The earning potential in marketing is vast, with opportunities varying based on your expertise, interests, experience, and skills. Identifying where your strengths align, the type of industry and company you want to work for, and whether you need to upskill can help refine your job search in London.

Ready to take the next step in finding your dream marketing role in London?

View all our current marketing vacancies in London here

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