How to Nail Your Sales Interview

How to Nail Your Sales Interview

Posted on 01 November 2024

As a sales professional, would you go into a sales call unprepared? No. Therefore, why would an interview be any different? A successful sales role requires a certain type of person with a range of abilities, tenacity, and resolve. During a sales interview, the hiring manager is assessing your ability to persuade, your ability to perform effectively under pressure, and whether you arrived prepared. Working with experienced sales recruiters in Manchester can help you get ready for these critical moments by ensuring you’re thoroughly prepared for your interviews.

As you prepare for your sales interview, don't forget to prepare for the specially crafted sales questions that are meant to assess your skills, optimism, and suitability for the organisation right alongside the standard universal job interview questions. In fact, many sales recruiters in Manchester can offer valuable insights into these common questions to help you refine your responses.

We’ve compiled five questions you could be asked when applying for a new sales job in Manchester. Preparing for these with advice from top sales recruiters in Manchestercan significantly boost your chances of success.

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1. What Do You Know About Our Company and Our Product?

This question is a testament to how well you researched the company before your interview. How familiar are you with the business and the products they sell? To do well in your interview, ensure you have a strong enough idea about the product you would be selling, its benefits, and how it is better than its competitors.

To make yourself stand out even further, you could make suggestions on how to expand market penetration and follow up with a question surrounding the business and its direction, indicating your interest in the role.

This question evaluates your resourcefulness and industry knowledge. It basically offers the chance to showcase your commercial abilities andto give a "finger on the pulse" response and demonstrate the value you would bring to the company.

2. Can You Sell Me This Pen?

The infamous sales question that you’ve all heard before. How would you sell your favourite item? In the interview, the item in question may not necessarily be a pen, but the answer you provide gives the interviewer an insight into how you go about making a sale and how well you can communicate with a prospective client.

This is your chance to think outside the box, be creative, tell a story, and not only sell the pen but yourself. Aim to establish a link between the necessity of the product and how it is crucial to fulfil the wants of the clients, strive to pinpoint their needs in your response and provide statistical evidence, and then close the pitch with a direct request.

3. Tell Me About a Time You Fell Short of a Sales Goal

Sales is not for the weak of heart. It is loaded with setbacks, hardships, and rejection. Share with the interviewer a moment when you had to overcome a significant obstacle to achieve your objective. You should discuss what went wrong and your perseverance. The ultimate objective is to demonstrate your resilience and ability to overcome challenges.

Knowing how to overcome failure is as important as understanding how to succeed. To prevent making the same mistakes, a good salesperson must be able to deal with failure effectively and rationally assess their shortcomings. It's normal to have setbacks in the sales industry, and interviewers want to know if you can bounce back from losses without getting overwhelmed, demoralised, or confused because it's common in the sales industry.

Follow the S.T.A.R. (situation, task, action, and result) framework so the hiring manager can best understand the lead, the needs, and the result of the lost deal. Be honest and elaborate on how you aimed to achieve the set goal, why you failed, and what you would’ve done differently.

 

4. Tell Me About Your Most Successful Sale

Interviewers use this question to give you the opportunity to leave a lasting impression. They are interested in knowing that you have successfully used your abilities to genuinely remarkable ends.

An excellent response will demonstrate the ongoing importance of meeting your customer’s requirements and how success extends beyond the financial sales figure. Describe your greatest accomplishment in detail, including the time it took, the particular challenges you overcame, the individuals who worked on it, the actions you took to get there, and the celebration that followed. The more drama you can provide, the better since everyone enjoys a good sales tale.

An answer that highlights your distinct approach to closing a deal is a good one. This provides the interviewer with an insight into your sales tactics, strategic skills, and communication abilities.

 

5. Tell Me About a Time That You Turned a “No” Into a "Yes”

Salespeople must learn how to get their foot in the door in order to succeed since they frequently deal with more closed doors than open ones. Utilise this question to demonstrate your ability to recognise and assess problems, queries, and requirements in order to identify a suitable response and close a sale.

Describe a particular instance in which you completed a sale following an initial rejection and provide evidence of your success, such as follow-up emails, business research, or fostering a positive relationship.

A compelling response might describe a particular circumstance in which you completed a sale following an initial rejection and include evidence of your success, and the strategy used, such as business research, follow-up emails, or fostering a positive relationship. Finally, the result of the sale should emphasise your tenacity and persuasive abilities.

 

Manchester Sales Recruitment Agencies

Investigate sales recruitment agencies in Manchester and choose one that specialises in sales recruitment and has the know-how to assist you in finding your ideal role. Build a rapport with these sales recruitment agencies in Manchester, enquire about open positions, show interest, and ask for feedback. They can also provide guidance on how to personalise your CV, interview preparation techniques, and job placements.

With the help of a sales recruitment agency, such as Get Recruited, you could land your next sales job in Manchester.

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