Marketing Manager

/Marketing Manager

Marketing Manager

Jacqui De'Ath
    Published
    July 12, 2018
    Location
    Darwen, Lancashire
    Job Type

    Description

    Marketing Manager

    £30,000 Basic plus Excellent Benefits

    Darwen

    My Client a leading and fast-growing company, with their head office based in Darwen, Lancashire.

    They are seeking a Marketing Manager who will be a big part of the growth of the head office team.

    You will need to be someone who enjoys a varied role and is happy to react positively when it is occasionally 'all hands-on deck' to get the job done. The role is 50% digital Marketing and 50% General Marketing

    The successful candidate will be a key member of the team, reporting to the Directors, and the Design team will report to the Marketing Manager.

    Responsibilities:

    • Plan and execute marketing campaigns across all channels to drive lead generation and manage marketing output for the Company.
    • Report to the Directors of the business, volunteer ideas and solutions to drive Company marketing opportunities.
    • Be responsible for the output of the Design team, ensure work is completed to the high standards required, in a timely manner.
    • Manage client promotional plans to ensure that we meet various, set deadlines.
    • Lead the content development for social channels to ensure that it is effective and relevant.
    • Manage the development of POS and merchandising material to support the brand.
    • Work closely with the design team to ensure that all marketing material is on brand and effective in not only driving sales but building brand equity.
    • Communicate with the Directors and relevant department heads to ensure that everyone is aware of all material available and all promotions that are live, on an on-going basis.
    • Oversee and supply content for external agencies and publications.
    • Keep ahead of the competitors by reviewing their marketing materials/blogs and promotions.
    • Manage external agencies/suppliers as and when required.
    • Contribute to the successful fulfilment of the long-term plans to ensure the company's brand stays differentiated in the market.
    • Overseeing 2 Designers in the Design team

    Skills:

    • Three or more years of experience in marketing
    • Marketing manager role experience
    • Experience of using data to drive marketing campaigns and activity
    • Proactive and able to influence people at all levels in the organisation
    • Experience in creating and executing marketing and sales campaigns
    • Excellent digital marketing and social media skills and knowledge
    • Passionate about delivering an outstanding customer experience
    • Excellent communication and interpersonal skills
    • Proactive and able to influence people at all levels in the organisation
    • Numerate with the ability to analyse and present information
    • Creative thinker, looking for engaging ways to meet objectives
    • Proactive and able to influence people at all levels in the organisation
    • Ability to monitor and evaluate marketing output and digital campaigns
    • Professional marketing / digital qualification would be advantageous but not essential

    About the Benefits:

    Excellent Company benefits including holiday schemes and life / critical illness cover

    TO APPLY: Please send your CV for immediate consideration

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