DIGITAL MARKETING EXECUTIVE

/DIGITAL MARKETING EXECUTIVE

DIGITAL MARKETING EXECUTIVE

Francesca Mauser Published: January 5, 2018
Location
Godalming, Surrey
Job Type

Description

DIGITAL MARKETING EXECUTIVE

GODALMING, SURREY

£35,000 - £37,000 PLUS BENEFITS

Currently recruiting for a tour operating business. My client is looking for a Digital Marketing Executive to join their team. It is initially a 12-month maternity cover with the possibility to go permanent.

You will be responsible for affiliate management, PPC and display marketing across their multiple brands.

RESPONSIBILITIES:

  • Working with the Group Head of Marketing on the consumer acquisition strategy for affiliates, PPC and Display Marketing
  • Experience of managing PPC campaigns and/or working with an external agency, optimising and performance management in relation to KPIs such as COS and developing media plans based on historic performance and market trends.
  • Manage and develop the Affiliate Marketing channel
  • Develop a communications plan in response to tactical business need for the Affiliate programme
  • Experience of managing display campaigns and providing data insight to maximise performance and ROI of the channel.
  • Drive display campaigns in response to tactical business need, monitoring and reporting on campaign performance.
  • Identify opportunities to create future display campaigns.
  • Work with the Web Designer/Developer to deliver strong creative for the Display and paid Social Media channel as driven by the business need.
  • Support the Integrated Marketing Team with various projects and work with them on the inception and development of creative ideas and concepts for individual campaigns including content generation.

IDEAL CANDIDATE:

  • Demonstrable PPC
  • Digital Marketing experience
  • Excellent interpersonal and relationship building skills
  • WordPress experience
  • Experience of Google Analytics

INTERESTED? Please send CV over for immediate consideration.

Apply
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